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Step into my Creative Lab, an extended portfolio and design playground.
This collection captures the evolution of my design journey throughout my career. Here, you’ll find a diverse array of styles that cross over between digital and tactile worlds, breathing life into every medium. Each project is thoughtfully completed with custom typography, iconography, and handcrafted illustrations.
Here, I use my creative foundation to build unique visual identities. I solve branding problems for small businesses by blending expressive design with clear communication, helping your vision stand out in a crowded market.
Helping Staffing Agencies easily manage there online presence & skilled candidates.
Labourly is a B2B HR platform tracking safety compliance for heavy industries. I contributed to the core app design while spearheading their digital brand identity across social media and marketing channels. By building a scalable visual template system, I empowered their team to maintain seamless, accessible brand consistency from marketing to product.
Want to see how I brought this same look and feel into the actual app? Check out the full UI/UX case study here.
Date: 2023 - 2026
Start Right Learning Solutions
The founder of Start Wright Learning Solutions, Anjana Thoam, came to me with a wonderful mission: building a tutoring brand that feels both completely trustworthy to parents and genuinely fun for kids aged 4 to 15. While she initially just needed a logo, our collaboration quickly grew into designing her entire business card system and foundational brand identity. As a big believer in supporting local, small businesses, it was amazing to help bring her vision to life from the ground up.
Want to see how I brought this same look and feel into the actual app? Check out the full UI/UX case study here.
Date: 2024
Fakhri Lace
A well established, word-of-mouth fancy narrow fabric wholesaler/exporter.
The Problem: Despite their strong reputation, Fakhri Lace lacked physical branding on their diverse product range, making it difficult for new customers to identify their items.
The Solution: A versatile 3-pack sticker system. I created three distinct color variations that complement the wide array of product colors, allowing for flexible, on-product branding without limitations. The design is also robust enough to serve as a primary brand logo, future-proofing their identity.
The Result: Branded products that tell the Fakhri Lace story and allow the quality of their textiles to speak for themselves.
Soul wellness
Soul wellness is a mindful wellness brand specializing in calming products, from authentic agate stone pyramids to peaceful lifestyle accessories. They needed a visual identity that felt as grounded and soothing as the products themselves. I designed a clean, minimalist brand system and packaging layout that instantly channels a sense of peace and inner calm the moment a customer sees it.
Date: 2022
My Evolution
Based in Barrie, I spend my days helping brands and people bridge the gap between complex problems and human-centric solutions. When I’m not at my desk, you’ll likely find me exploring the tactile world of hand-embroidery or finding inspiration in the small details of daily life. I’m currently looking for a new professional home where I can bring clarity, purpose, and my diverse design background to a forward thinking team.